Lumen Hospitality Consultants

Lumen is a hospitality consultancy with expertise at its core

Our lead consultants have gained proficiency in all aspects of hospitality by focusing on this ever-growing industry.

From hotels to restaurants and shopping centers to mixed-use developments, we have mastered the skills needed to conceptualize, develop, design and manage new projects; analyze, diagnose and enhance established operations; and represent owners to safeguard their interests and maximize their assets’ value.

Our consultants have complemented advanced degrees in hospitality and business administration with decades of combined regional and international experience with a multitude of clients. 

News and Events  View all news and events
  • 18-10-2016
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    Lumen News

    Coffee: everyone's cup of tea

    Coffee is everyone’s go to beverage, especially in the morning because of its many health benefits. Millennials have now joined the group of coffee aficionados. With the different flavorings, temperatures, brewing and roasting methods, no wonder coffee is the second most preferred beverage around the world after water. In fact, over 1.8 billion cups of coffee are consumed every day worldwide. After crude oil, coffee is the most demanded of goods, ahead of natural gas, gold, sugar and corn. Today, coffee is worth US$ 100 billion.

  • 21-09-2016
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    Lumen News

    Law Chou Ma Sar

    #LawChouMaSar is an initiative born from the desire to stimulate the manufacturing and creative sectors in Lebanon, and to stop Lebanon’s youth from migrating outside the country in search of better opportunities.

    Literally translating to ‘No Matter What’, the campaign was launched by the Lebanese Franchise Associate and has already reached a national level of exposure.

    Transgressing the level of a trending hashtag, it has fast become a movement encouraging the Lebanese population to face hardships at all levels and to succeed in their respective industries.

  • 15-08-2016
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    Lumen News

    Regional Hospitality Investments

    Due to the growing focus of Middle Eastern governments on the tourism sector to reach USD 20 million visitors by 2025, and with global business travel spending expected to hit USD 1.6 trillion in 2020, there is a significant increase and interest for hospitality investments in the Middle East. Hence, the region will witness more than 151,000 new hotel rooms. Activity in the hospitality sector is at an all-time high, with a total of more than 200,000 keys in the pipeline in the MEA region. This represents an 18% increase YOY.

  • 13-08-2016
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    Lumen News

    Etoile de Pompadour, a New Star in Corrèze, France

    After 6 months of hard work and preparation, the Lumen team went for a task force mission, to set-up and launch Etoile de Pompadour, a 63-hectar sports and wellness domain, in the beautiful French Corrèze region.

    Phase 1 of the project consists of a 28-key luxury boutique hotel, an equestrian academy as well as 15 covered tennis courts. This phase was inaugurated on the 11th of August 2016, under the patronage of his Excellency the President of the French Republic Mr. François Hollande as well as several Lebanese, Jordanian and French high profile personalities.

  • 12-08-2016
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    Lumen News

    Attracting Talent

    Michele is a recent graduate working as a Junior Associate at Lumen Hospitality Consultants. After completing her Bachelor of Science in Nutrition & Dietetics at the American University of Beirut in Lebanon, she went on to get a Master’s of Science in Food Biotechnology at the University of Leeds in the United Kingdom. During her studies, she took part in multiple projects in the Food & Beverage field as well as the hospitality field and took on courses in Business Management and Food service Management.

  • 12-08-2016
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    Lumen News

    Key Success Factors of a Bright Future

    Eliktisad, a web-based Business and Economical magazine conducted a spotlight with Nabil Nassar, managing partner at Lumen. The article focused on the education and experience of Nabil, and detailed his experience of living abroad for a large part of his life, and the benefits and character it gives. Four years into the inception of Lumen, Nabil looks back and evaluates the performance of the company thus far, discussing the growth of the firm, the key success factors, and plans for the future.

  • 11-08-2016
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    Lumen News

    Green Business Initiatives

    As part of its philosophy to create a positive impact in its environment and give back, Lumen, in coordination with Lebanon Opportunities, has signed the Corporate Green Pledge, part of the Green Business Initiative, alongside more than a hundred other prominent regional and international corporations.

  • 11-08-2016
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    Lumen News

    Mentoring Mania

    Companies today are adopting mentoring as a strategy to stimulate growth and lower turnover rates, which can cost up to 200% of the salary of the employee that is being replaced. Mentoring is a more casual relationship with no formal obligations or goals that involves a two way exchange of knowledge, social capital, and psychosocial support mutually beneficial to both parties. Some techniques include supervisory mentoring (multiple mentors each with a specialization), mentoring circles (group workshops) and flash mentoring (single, short meetings).

  • 22-05-2016
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    Lumen News

    Lumen Fund

    Lumen Hospitality Consultants has recently announced the launch of the "Lumen Fund" saving plan as part of its commitment to improve its work environment and corporate culture.This initiative provides Lumen’s associates with the opportunity to take part in a tailored saving, insurance and retirement scheme, with an equal financial support and contribution from Lumen.Managing partners Jil Assaf and Nabil Nassar declared that this is part of a series of measures aiming to create a world-class work environment with a distinguished corporate culture where associates can fulfill their potential.

  • 22-05-2016
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    Lumen News

    Lumen Globe-Trotters

    Aside from the usual trips back and forth to the MENA region, this month, a group of consultants from Lumen had the opportunity to visit the “Salone del Mobile” in Milan (Italy) to learn about the latest trends in furniture and chose the most elegant and sophisticated furniture they could find for a new high-end project in France Lumen is working on. Not far from Milan, in Madrid (Spain), our junior staff member, Carole Hayek, was graduating following a long learning track that ended with a Professional Development Program at Cornell University.

  • 01-05-2016
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    Lumen News

    Lumen in "The Arab News"

    Due to Lumen’s strong presence and broad experience in the Middle Eastern market, and in the GCC specifically, it is often consulted on matters related to economic forecasts, growth and trends. Most recently, Lumen was featured and quoted in an article tackling the economic slowdown in the gulf, and the consequences that the hospitality and tourism industry might face as a result.

  • 03-03-2016
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    Lumen News

    Gearing-up the Hotel Experience

    Technology has fast become an indispensable tool in most markets, and the aggressive hotel industry is no different. As travelers become increasingly tech-savvy, the market is adapting to cater to their demands and needs. In fact, 90% of the largest hotel chains are expected to digitalize the reception process by 2017. Some of the more prominent hotel chains, including Marriott-Starwood, Hilton and The Peninsula Group are adopting digital improvements to their hotels, such as digital check in, mobile applications and central touch panel systems. 

  • 14-01-2016
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    Lumen News

    Lumen In Figures

    “ When a company begins to have a more bureaucratic structure which results in processes that inherently make it less startup-like, and when profitability or substantial revenue with a path to profitability has been obtained, is when a startup is no longer a startup.